The Northside Lifting Our Various Enterprises (L.O.V.E) event promotes and uplifts black businesses in Duval County. Held on the Northside on Soutel Drive adjacent to the Bob Hayes Legends center, the event supports over 150 black-owned businesses and non-profits. Established in 2013, the market is free to vendors and is usually held on a Sunday for the after church goers, neighbors, friends, bargain shoppers and drive-ups on the Soutel thoroughfare. Due to the extreme heart, vendors were encouraged to stay hydrated and make certain that their items wouldn’t melt into the pavement. Vendors included specialty boutiques, insurance/healthcare offices, café owners, authors and health/wellness/holistic peddlers of service. TEllision Fashion House vendor shared, “We bring our fashions to the people, anywhere and anytime. Our one of kind items always brings smile to our clients to make a Duval fashion statement,” said owner T. Ellis.
Northside L.O.V.E. organizer and founder State Representatives Angie Nixon and her team were on the scene assisting vendors with refreshments, directions and options to stay cool.